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It had occurred to me that Obama was using NLP techniques at least, but I hadn't spotted them.
Likewise with his campaign logo - it looks fresh and pretty at first but on second glance there's something creepy about it. (That's mentioned on page 57 of the PDF.)
If you run into a similar analysis of his book, something more than just the suggestion Bill Ayers wrote it, let us know. I'm aware of some folks who were predisposed to like Obama before campaigning really got underway, because of having read that book.
